If you are a new, startup, small, sme, or large business or company and are not sure what SEO, Search Engine Optimisation or increased page rankings are and you need a bit of help or advice or tips to help you cut through the technical jargon and to help you decide what internet, viral or web marketing services you should be doing and what you shouldn't, then this is the blog and the blog post for you.

The search engines use a complex formula for scoring how relevant your website is for "Key Words" are Search terms that people or customers will use to find you and your website and that you use within your website to try and be found by your customers.

The complex scoring model takes into consideration a lot of these things:
  • The relevancy of your domain name (how relevant the web address you have given your website is to what you do),
  • The relevancy of the page names and content sections of your website,
  • The ratio of the keywords you use to the rest of your content,
  • The Over use of Key Words (known as Keyword spamming),
  • The quality of your website and all the links,
  • Your bounce rate (how many people click of your website, when they have found you),
  • How many other websites, directories and online social sites links to your site (link = have your web address somewhere on their site).
  • The relevancy and strength of the sites that are linking to your site.
  • Whether you are active in the Social Arena or not (Facebook, LinkedIn, Twitter, Myspace, YouTube etc.)
  • Whether you have a blog within your site or not, and how much you use it etc.
If you want some help, advice or services to help you get your website found by more people and more customers please email me at mrviralmarketer@gmail.com or visit my online business services web shop:
http://www.mrviralmarketer.co.uk/marketing.php