1. Do your homework. Prepared entrepreneurs know what products or services the prospect is already using that they might be able to provide.
2. Be ready with your short pitch. The "elevator pitch" is alive & well in the halls of procurement departments, in big companies.
3. Have your financials in order. Know that big-company buyers will investigate your credit up front and at regular intervals.
4. Be able to deliver. If you don't have the manufacturing capacity to sell a big national chain your product, make that clear at the outset.
5. Plan to follow up. Buyers are busy. Be a little persistent -- but not a pest -- and buyers will get the picture that you're serious. Leave your meeting by asking: "What is the best way for me to follow up with you,". You can't go wring be doing things the buyers way.
6. Do things Professional. Get professional business cards and use company email addresses and landline phone numbers etc. to create the right image.
7. Have good testimonials or case studies you can use or refer to. This will reassure the buyer of the work you can do and have done before.
Br MrViralMarketer
www.mrviralmarketer.co.uk
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